Williams Orthodontics
August 2021

How we helped Williams Orthodontics increase new patients by 25% in less than 30 days

Williams Orthodontics came to us back in 2012, they wanted to expand their practice and increase their new patients. We began by building a beautiful new website using the content we created from video work and photography within their practice. We then build a very effective AdWords campaign and improve organic search engine rankings. These efforts dramatically increased traffic to the website which we effectively captured using our own chat widget called Chat Raven. Visitors enter the site and are immediately engaged in chat conversation with the front office staff. Chat Raven reports each interaction to our Google Analytics and Ads campaign giving Google the data needed to optimize the advertising and budget we are directing at various performing keywords. This feedback loop between Chat Raven and Google automatically optimizes our campaigns increasing the traffic and driving down the cost of acquisition of each new patient. The net effect was Williams Orthodontics increased their new patients by over 35% in the first year of working with us.

Services

We began by building a beautiful new website using the content we created from video work and photography within their practice.

Platforms

Website Rebuild; we u

Result 1
24%
Increase New Patients
Result 2
65%
Increase Website Traffic
How we helped Williams Orthodontics increase new patients by 25% in less than 30 days

Project Overview

Williams Orthodontics came to us back in 2012, they wanted to expand their practice and increase their new patients.  We began by building a beautiful new website using the content we created from video work and photography within their practice.  We then build a very effective AdWords campaign and improve organic search engine rankings. These efforts dramatically increased traffic to the website which we effectively captured using our own chat widget called Chat Raven. Visitors enter the site and are immediately engaged in chat conversation with the front office staff. Chat Raven reports each interaction to our Google Analytics and Ads campaign giving Google the data needed to optimize the advertising and budget we are directing at various performing keywords. This feedback loop between Chat Raven and Google automatically optimizes our campaigns increasing the traffic and driving down the cost of acquisition of each new patient. The net effect was Glauser increased their new patients by over 30% in the first year of working with us.

Execution

Website traffic increased dramatically once we began to properly optimize and run the ad campaigns.

Results

Increase

How we helped Williams Orthodontics increase new patients by 25% in less than 30 days
How we helped Williams Orthodontics increase new patients by 25% in less than 30 days
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